Korean J Otorhinolaryngol-Head Neck Surg.  2014 May;57(5):304-313. 10.3342/kjorl-hns.2014.57.5.304.

Evaluation of Satisfaction with Hearing Aids Using a Questionnaire Based on MarkeTrak Survey

• Chang YS
• Choi J
• Park GY
• Youm HY
• Byun HY
• Cho YS

• KMID: 2277898
• DOI: http://doi.org/10.3342/kjorl-hns.2014.57.5.304

Abstract

BACKGROUND AND OBJECTIVES
MarkeTrak survey is a subjective evaluation method for hearing aid users. This investigation evaluated the level of subjective satisfaction in hearing aid users by adopting the MarkeTrak survey method.
SUBJECTS AND METHOD
Ninety-seven subjects participated in this study and replied to the Korean version of 8th MarkeTrak survey. The satisfaction score regarding hearing aids used a 7-point scale to analyze the patient-related as well as hearing aids-related factors.
RESULTS
Overall satisfaction rate was 60.8%. Among the patient-related factors, women showed significantly higher satisfaction rate (p<0.05) than men but the level of education affected the satisfaction rate (p<0.05). Hearing aids users showed significantly higher satisfaction rate in small group communication than in other circumstances (p<0.05). The factors related to the hearing aids did not have significant influence on the satisfaction rating.
CONCLUSION
MarkeTrak survey is a useful questionnaire for evaluating satisfaction about not only hearing factors but also sociodemographic factors and hearing-aids related factors.

Keyword

Consumer satisfaction; Hearing aid; MarkeTrak

MeSH Terms

Consumer Satisfaction
Surveys and Questionnaires
Education
Female
Hearing
Hearing Aids*
Humans
Male
Surveys and Questionnaires*