Korean J Community Nutr.  2023 Oct;28(5):392-403. 10.5720/kjcn.2023.28.5.392.

Health behaviors and eating habits in people’s 20s and 30s according to food content usage level on social media: a cross-sectional study

• Bang SY
• Jung BM

• KMID: 2548011
• DOI: http://doi.org/10.5720/kjcn.2023.28.5.392

Abstract

Objectives
This study was intended to investigate adults’ health behaviors and eating habits according to their levels of social media use.
Methods
From May 27 to July 11, 2022, an online survey was conducted of 452 male and female social media users in their 20s and 30s, and their eating habits and health behaviors were compared and analyzed according to their degree of social media use. For each of the three levels of food content use, the frequency of social media content use, and the total score range of average social media viewing time per day were divided into three parts, and a group with a score of less than 2 points was classified as low-use; a group with a score of 2 or more and less than 3 points was classified as middle-use; and a group with a score of 3 points or more was classified as high-use.
Results
The use of food content was higher in women than in men (P < 0.001), and higher in those in their 20s than in those in their 30s (P < 0.001). The group with a high level of food content use showed a higher rate of post-use hunger than the group with a low level (P < 0.01). The experience of eating after using food content was also higher in the group with a high level of use than in the group with a low level of use (P < 0.001). The group with a normal or high level of food content use had more negative eating habits than the group with a low level.
Conclusions
The study highlighted the need to provide desirable food content to people in their 20s and 30s with negative eating habits and to promote them so that they can use the right healthy nutrition–related content.

Keyword

social media; adult (20-30s); eating habits; health behavior