Health Commun.  2022 Jun;17(1):31-38. 10.15715/kjhcom.2022.17.1.31.

Exploring the influence of planned behavioral factors on COVID-19 news sharing and coping behavioral intention: Focused on Chinese 20s

• Meng RY
• Woo HJ

• KMID: 2536283
• DOI: http://doi.org/10.15715/kjhcom.2022.17.1.31

Abstract

Purpose
: This study examines how the three factors of the planned behavior theory, attitude, subjective norm, and perceived behavioral control affect the Chinese 20s' intention to share news related to COVID-19 and to cope with it.
Methods
: A total of 323 Chinese respondents in their 20s participated in the online survey.
Results
: As a result of the study, it was found that only subjective norms affect the intention to share news related to COVID-19, excluding attitudes and perceived behavioral control. Also, among the planned action factors, only subjective norms and perceived behavioral control were found to have a significant relationship with behavioral intentions to cope with COVID-19.
Conclusion
: When a pandemic such as COVID-19 occurs, news users seem to be sharing news about COVID-19 conscious of their reference group, and the higher their perceived behavioral control over their coping behavior, the more they take action.

Keyword

Theory of Planned Behavior; COVID-19; News sharing; Coping Behavioral Intention