Arch Plast Surg.
2021 Nov;48(6):660-669. 10.5999/aps.2020.02565.
Experiences and attitudes toward aesthetic procedures in East Asia: a cross-sectional survey of five geographical regions
- Affiliations
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- 1Department of Plastic and Reconstructive Surgery, Chang Gung Memorial Hospital, Chang Gung University College of Medicine, Taoyuan, Taiwan
- 2Private Practice, New York, NY, USA
- 3Department of Plastic and Reconstructive Surgery, St Vincent’s Hospital Melbourne, Victoria, Australia
- 4Department of Plastic and Reconstructive Surgery, Royal Melbourne Hospital, Victoria, Australia
- 5Department of Plastic and Reconstructive Surgery, Alfred Hospital, Victoria, Australia
- 6Division of Chinese Internal Medicine, Center for Traditional Chinese Medicine, Chang Gung Memorial Hospital, Taoyuan, Taiwan
- 7Graduate Institute of Clinical Medicine Sciences and School of Traditional Chinese Medicine, College of Medicine, Chang Gung University, Taoyuan, Taiwan
- 8Division of Plastic and Reconstructive Surgery, University of Toronto, ON, Canada
- 9Shonan Beauty Clinic, Kyoto Branch, Kyoto, Japan
- 10Department of Plastic and Reconstructive Surgery, Gil Medical Center, Gachon University College of Medicine, Incheon, Korea
- KMID: 2522415
- DOI: http://doi.org/10.5999/aps.2020.02565
Abstract
- Background
The demand for aesthetic procedures continues to grow globally, particularly in East Asian countries. The popularity of specific aesthetic procedures varies, however, depending on the particular East Asian geographical region being studied. This study aimed to evaluate the experiences of and attitudes toward aesthetic procedures in five East Asian countries/regions, including China, Japan, South Korea, Hong Kong, and Taiwan.
Methods
To recruit participants, an online questionnaire was designed and distributed on social media networks between May 2015 and March 2016. The statistical analysis was conducted using SPSS software, version 22.0.
Results
A total of 3,088 people responded (approximately 600 in each country/region). Of these, 940 participants (47.8%) responded that they had experienced at least one aesthetic procedure in the past. Taiwan had the highest number of participants who had experienced at least one procedure (264/940, 41%), with primarily non-surgical experiences. Only in South Korea did surgical cosmetic experiences exceed non-surgical cosmetic experiences (55.9% vs. 44.1%). The popularity of particular procedures and the motivation for undergoing aesthetic procedures varied by country.
Conclusions
The popularity of aesthetic procedures continues to evolve. Similar trends were observed across the East Asian regions; however, each country had its unique demands and preferences. The information provided by this study can help aesthetic plastic surgeons further understand the patients in their corresponding region, customize their practice, and develop the requisite skills.
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