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Comparison of college students' behavior toward nutrition information communication between Korea and the US

Kim CS, Bosselman R, Choi HM, Lee KS, Kim E, Moon H, Jang YJ, Ham S

BACKGROUND/OBJECTIVES: The expansion of menu labeling to restaurants has created a need to study customers' behavior toward nutrition information. Therefore, the purpose of this research was to compare college students'...
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Customers' perception of the attributes of different formats of menu labeling: a comparison between Korea and the U.S.

Bosselman R, Choi HM, Lee KS, Kim E, Cha J, Jeong JY, Jo M, Ham S

BACKGROUND/OBJECTIVES: This study compared the perception of customers from Korea and the U.S. on the attributes of different formats of menu labeling The specific objectives were 1) to compare the...
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